The 101 Blog

Tips, Tools, Tutorials and Strategies for Your Creative Business

Telling Your Story Through Images: Planning Ahead for a Meaningful Photoshoot

If you’re in the process of creating/revamping a website or social media, it helps to get organized when it comes to planning a photoshoot that will yield a range of images for your creative business.

Whether you are taking the images yourself, enlisting the help of a friend, or hiring a professional photographer, planning ahead for a photo shoot also allows you to think carefully about what you would like your pictures to convey about yourself as an artist.

This post is designed to help you think about incorporating a broader range of imagery that can help capture the attention of your audience and set the tone for the kind of relationship you’d like to have with your fans and collectors.

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A digital version of "The Art of Framing" a free customizable lead magnet for visual artists

Free Customizable Lead Magnet for Visual Artists: Framing Guide

Build your email list with this pre-written, beautifully designed 14-page editable Canva template. Give your fans and art collectors a framing guide, with expert recommendations and resources. Customize as much or as little as you want.

  • Drag and drop images of your own work into the document;

  • Modify the color palette with your brand colors;

  • Edit the text as desired.

Or, simply personalize the guide by adding your name and contact information. It’s all ready to go, so it really is THAT easy!

D O W N L O A D  ➢

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Welcome! I’m Dr. Elizabeth MacLean.

I’m a media and communications consultant, art director/designer and educator who helps visual artists and creatives launch and grow their online presence through custom Squarespace services, training and writing. I built my consulting business by helping my creative entrepreneur clients shine online - without the overwhelm.

When I’m I'm not working, I’m dedicated to my own creative projects, and to being a dog-mom to my 10-year old rescue pup. I live in San Miguel de Allende, Mexico, and Austin, USA, and am originally from Venezuela.

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